Strategic Partnerships and sponsoring

Strategic partnerships and sponsoring

A network is essential to find appropriate investments. Bouwinvest works closely together with other organisations to strengthen its levels of expertise and to exert influence. We therefore invest in long-term partnerships with a wide variety of other bodies. These bodies include local authorities, developers, universities, lobby groups, network organisations, pension fund asset managers and local interest groups.

The alliances which we want to maintain take different forms. We often participate in congresses, seminars and workshops. We work together with our partners to get the issues we all consider important on the agendas of the relevant stakeholders. We share our knowledge, and our staff are actively involved in work groups or in management.

Our vision on partnerships
To us, partnerships mean being open to the ideas and insights of others. We listen, we put ourselves in the other’s shoes and, if relevant, we will downplay our own interests to that of the collective. Working together is about making compromises and concessions. In addition, we believe partnerships only really work when both sides are prepared to be open and to share knowledge, and support a long-term relationship. We see working together as investing in each other, and this is an investment we are willing to make.

Sponsoring
We actively stimulate our staff to become involved in community issues and we sponsor various initiatives. Of course, it has to be a win-win situation and both parties must benefit. Before we commit to sponsorship with a given body, we consider four criteria:

Does it involve a potential partner with specific knowledge?
Will it add value to our network?
Will it have an impact on our market profile?
Can we use the organisation’s own network or platform to get issues on the agenda?

Themes
We focus on the following issues when it comes to raising issues with national and local government:

Affordable housing and housing for middle incomes
Urbanisation and the formation of metropolitan areas
Mobility
Innovation
Energy transition

Alliance partners
This is a selection of the bodies and organisations we work with:

ANREV - Asian Association for Investors in Non-listed Real Estate Vehicles
AORTA - Architectural centre
Arcam – Amsterdam architectural centre
AT5 – local television service in Amsterdam
DGBC – Dutch Green Building Council
FSC Nederland – Forest Stewardship Council
G4 – the big four Dutch cities of Amsterdam, Rotterdam, The Hague, Utrecht
GRESB - Global Real Estate Sustainability Benchmark
Holland Metropole – a lobby group based on Amsterdam, Rotterdam, The Hague, Utrecht and Eindhoven
INREV - The European Association for Investors in Non-Listed Real Estate Vehicles
IVBN – Association of Institutional Real Estate Investors, Nederland
NEPROM
Platform 31 – independent network organisation focusing on city and regional issues
Platform Amsterdam Middenhuur and Platform Utrecht Middenhuur – affordable housing
Stichting Hoogbouw – foundation stimulating high rise
Stichting Homeplan – builds houses for lowest income households
Stichting Kennis Gebiedontwikkeling at TU Delft – urban planning chair
ULI - Urban Land Institute